Media Evaluation Un-edited version!

media evaluation

Our actual finished music video uploaded!!!

We Have Now Finsihed Our Music Video!!!

On Tuesday 9th February we finished our music video and on that friday on the last day of school we had a showing of our music video to the whole of our media class. The point of this showing was to get some constructive criticism to see what we could change and what we did well. Overall people said they really liked it and the only criticism we got was that the angles of the rave scene seem to always be the same and of the same people.

I think we feel that there are still changes we could make in the process of finishing our music video i think we could add more scenes to show our music artist (the DJ) also we remembered the other day that to finish our music video and make it look professional we needed to add the title of the song and the artists (we made up) who's song it is supposed to be. This change now makes the video look a lot more effective and professional.

As we do not have enough time now to re-film some parts of the music video. I think the things i would re-film would definately be some of the rave scenes to change the angles and camera techniques used.

What we've done so far...

We have finally filmed all of our footage. We all had a group discussion on what we thought did and did not go on final cut pro. From good advice we have now changed the style of the music video as it began to look like a story. What i think all of us have learn't is that music videos are always in beat to the music and we think we have done this right in our music video so far. We have still yet to fill up 1 minute of the song with the rest of our footage and hope to be finished by next tuesday.

Our Ideas For Our Music Video!

This is just a tiny extract of the whole of our music video, and something that we hope will be very effective.

First Idea is that we took inspiration from American high schools by throwing leaflets over the banisters. this way everyone who wants to come can scramble and run around to get one. We thought this would just be a much better way of telling people than just maybe one leaflet around school also it looks much more effective.

So this is just a practice piece, we will further it much more by maybe combining the media and film studies classes so there will be about 50 of us running around after these leaflets. This will make it look like its on a much higher scale as if everyone is interested in this party.

Now the camera angles we are hoping to use for this short piece would be someone standing around with everyone else looking up as all the leaflets are thrown down, this is what we think will give a brief insight into what everyone whos catching the leaflets can see, like a quick look through their eyes.

The next angle we would want to use would be the first into this short clip and it would show liam holding the leaflets and we will zoom in on the one on the top of the pile, then we will show him throwing all of them off of the side of the banister. This will show them all flowing down, this will also capture everyone looking up and catching their leaflets from this angle looking down at them all, we can capture all of their facial expressions.

Also another angle we might do would be to capture the action from the other side of the atrium but up high on another banister to show a wide angled view of the whole event happening.

Our Progress!

This is the beginning aspect to our music video.

In our music video we wanted to relate back to the lyrics of the song, so we will take an aspect from the songs original music video as we will show texts and emails highlighting the lyrics of the song. This shows us sort of like the importance of this party as it is all the they can talk about, also as there sneakily messaging each other shows that it is sort of exclusive.

THE IMAGE

The concept is that we want to open up the music video by showing the students in school before the whole party theme begins. This adds to hype of the party as all of these people are anticipating this one party. We wanted to show everyone in school as it shows that they are all still youngsters, but it then goes on to show these youngsters sort of double life, how there all quiet in school but then they are all really talented dancers and its sort of like an insight in to their lives.

We will further our ideas more, but for now once we come back after the christmas break all of us in the group will make a story board for our music video and then begin to film the first scene to our music video. We hope to film our media class in the IT suite and in a normal media classroom, whilst they text and email each other then we will film the banister scene were we will drop the leaflets on our fellow media studies and film studies students.

Our Target Audience!

Our target audience is people aged 15-25 we're focusing on the young people. The people who still go out clubbing and still love dancing around to dance anthems and who are generally still students at school college and university.There Sociographic profile would be E because they are students but they are most important because they have good income which they can spend on whatever they want so really there Sociographic profile would b A-C. Theres is no specific gender its a music video for everyone.The viewers of the music video would have to be bubbly characters who are quite outgoing and just generally happy people who are care free and feel comfortable dancing to songs.

We are aiming at young people and we feel its probably the most easiest in the sense that young people are generally the main users of technology music videos, websites,magazines, they also watch alot of TV which means adverts are seen alot by them. The age group we're aiming at will be able to see our music video for e.g. promoted as an advert or on actual music channels.

Also we know that they will enjoy the song we have choosen seeing as its already really sucessful.It reached double platnium in Australia, Gold certification in New zealand and is in the top ten in the UK sales chart and 30 in the UK singles chart.